Job Title: Content Strategist & Copywriter Experience: 3 Years (Marketing/ Creative Agency experience preferred) Location: Hyderabad Role Overview: We're looking for a Content Strategist & Copywriter who can think strategically and write sharply. This role sits at the intersection of brand thinking, campaign ideas, and execution—someone who can plan content frameworks and also write copy that actually performs. This is not a pure writing role. Strategy thinking is a must. Key Responsibilities: Content Strategy Build content strategies for brands across social, campaigns, and digital platforms Define content pillars, messaging frameworks, and tone of voice Translate brand goals into actionable content plans Copywriting & Execution Write clear, engaging copy for social media, campaigns, ads, websites, and pitch decks Develop hooks, captions, headlines, and scripts for reels and short-form videos Ensure consistency in brand voice across all content Creative & Cross-Team Collaboration Work closely with designers, performance marketers, and account managers Contribute to campaign ideas and creative concepts Provide content direction and feedback during execution Research & Optimisation Research audiences, trends, and competitor content Refine content based on performance insights and platform best practices Support pitch decks and new business presentations with strong messaging Required Skills & Experience • 3+ years of experience as a Content Strategist, Copywriter, or similar • role • Strong understanding of social media platforms and content formats • Proven ability to balance strategy + execution • Excellent writing skills with attention to tone, clarity, and structure • Experience working in a marketing or creative agency is a strong plus