ACDs produces and supervises high-level, quality, core concept material and other visuals and designs to achieve creative excellence on behalf of our clients. ACDs are key client facing creative staff, and are both hands-on creators and strategically insightful contributors. The ACD is tactically involved in the concept, design, and execution of integrated, cross-channel initiatives and demonstrates comprehensive knowledge of the client’s brand and overall industry. Supports business growth and pushes the envelope on developing ground-breaking creative content. • Creates high-quality deliverable and generates new and innovative ideas, alongside partners and under the supervision of Creative Director/ECD • Create and develop broad range of concepts onl strategy • Collaborates to refine creative briefs and interacts with project teams to understand business objectives and audience demographics, translating concepts into effective visualizations. • Review work from junior teams, using judgment to advance the best thinking that is in line with brief and project scope. • Presents and sells ideas to clients; listens and interprets client feedback. • Fluency in both digital and traditional channels, including all social media platforms, content creation, video, and understands best production practices. • Understanding the client’s needs with the ability to develop, present and sell creative concepts to clients. • Identify new business opportunities within existing accounts to expand current assignments and acquire new projects. • Uses presentation skills and command of visual ideas to help win pitches. • Supervise and delegate work successfully within collaborative teams. • Ability to provide effective creative feedback on work and help make the junior talent produce better work • Transfer industry best practices and innovative ideas to your team – Foster passion, hunger and curiosity to produce better work in your teams. • Assist CD’s in hiring and managing group of direct reports.